Snöcap June 20, 2025
Snöball correspondent
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June is turning up the heat - and so is the events world. Catch the hottest headlines from exhibitions and associations in this week’s Snöcap.
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The top event stories that made waves:
- UFI Awards: RX Global wins sustainable development, IEG is the best digital innovator
- Hamburg Messe und Congress posts record €140.2 million turnover in 2024
- Snöball CEO Rachel Stephan to speak on Grip's personalization webinar next week
- Informa posts 9.3% revenue growth in Jan-May 2025
- Who is hiring?
UFI Awards: RX Global wins sustainable development, IEG is the best digital innovator
RX Global has won the 2025 UFI Sustainable Development Award while Italian Exhibition Group received the 2025 UFI Digital Innovation Award, UFI, The Global Association of the Exhibition Industry, announced.
RX Global won the sustainable development award for its inclusion initiative under the "Best Inclusion Initiative" category.
"We are honored and thrilled to receive the 2025 UFI Sustainable Development Award for Best Inclusion Initiative," said Ray Rhodes, Head of Inclusion & Diversity at RX Global.
Stephanie Mathas, Chair of UFI Sustainable Development Working Group, said RX Global's approach stood out for its global impact and the organization's "Guide to Inclusive Events."
Finalists included Exhibition Place Toronto, Fiera Milano & Fiera Milano Brasil, and ICC Sydney.
Italian Exhibition Group won the digital innovation award for its "All-in-one ecosystem" entry.
"Winning the UFI Digital Innovation Award is a significant recognition of Italian Exhibition Group's commitment to serving our communities," said Corrado Peraboni, CEO of Italian Exhibition Group.
Stephan Forseilles, Chair of the UFI Digital Innovation Working Group, called the submission "transformative," noting it represents a complete rethink of their ecosystem.
ReedPop (RX Global) and Royal Jaarbeurs were named finalists for the digital innovation award.
Award winners will present their projects at the 92nd UFI Global Congress, scheduled for Nov. 19-22, 2025, in Hong Kong SAR.
Hamburg Messe und Congress posts record €140.2 million turnover in 2024
Hamburg Messe und Congress reported turnover of €140.2m in fiscal year 2024, surpassing its previous record from 2016 by 25.5% and posting its first net profit since 2008.
The trade fair operator recorded a net profit of €20.9m, according to CEOs Uwe Fischer and Heiko M. Stutzinger. The turnaround stems from relief from €22m in annual leasing costs for exhibition halls, replaced by rental fees of approximately €7m.
The company generated €87.8m from its own events and hosted more than 760,000 visitors across seven company-managed events and 40 guest events. The CCH Congress Center recorded 142,000 participants across 76 events.
For 2025, Hamburg Messe und Congress projects revenue of €88.1m and a loss of €19.2m. The combined 2024-2025 cycle is expected to show the first positive biennial result.
Snöball CEO Rachel Stephan to speak on Grip's personalization webinar next week
Snöball CEO Rachel Stephan will speak on a webinar hosted by Grip next week focusing on event personalization strategies for organizers.
The webinar, requested by Grip's Advisory Board, will address how event organizers can move beyond mass communication to create tailored participant experiences. Stephan will join other industry speakers to discuss practical applications of personalization in events.
Topics to be covered include:
- Personalization for participant acquisition
- Balancing automation with human connection
- Real-world examples of event personalization implementation
- How technology, data and content work together
- Scaling event personalization strategies
The webinar aims to show organizers how to implement personalization across the attendee journey, from acquisition through follow-up, without making it appear artificial.
Informa posts 9.3% revenue growth in Jan-May 2025
Informa PLC reported underlying revenue growth of 9.3% for the five months ended May 31, the international events and academic publishing company said Tuesday.
Key Figures
- Overall growth: 9.3% underlying revenue growth
- B2B Live Events: 8.3% growth
- Academic Markets: 13.7% growth
- Informa TechTarget: 5% decline
2025 Outlook
- £2.8 billion in revenues already committed for full year (70% of target)
- Full year growth guidance of 5% maintained
- B2B Events target of 7% growth reaffirmed
Stephen Carter, group chief executive, said the company's live B2B event brands and academic market services continue to drive growth.
Who is hiring?
This section highlights the latest job positions in the events and associations industry. Here are some new roles that have opened up:
Netflix
Events Specialist , Northern Europe
Mountain View CA
Sr Events Manager
Qualtrics
Global Events Senior Manager
Amazon
Event Technology Manager, Amazon Seller Events
Zendesk
Group Manager, Strategic Events
Interested in learning how peer-to-peer marketing can boost your event registrations and audience engagement? Book a chat to know how Snöball can help .
